Good digital images start in the camera. Are you having problems with digital capture?… Contrasty lighting? Poor exposures? Output doesn’t match the originals? Learn how to shoot it right the first time. Stop saying “I’ll fix it in Photoshop!” Use Photoshop for what it was meant to do; enhance and improve your creativity.

Digital Photography is about taking back quality control in your image making. Commercial, wedding, portrait, editorial, and fine art photographers all have the same goal in digital photography, to create beautiful images with precision tonal control, and simplify the production workflow with predictable results. In this workshop, Jim and Helene will demonstrate problem-solving techniques using digital capture and Photoshop that apply to every field of photography.



Using the procedures and processing shortcuts that have been developed for commercial photography clients, Jim will explain how to streamline the workflow to improve quality and save time. Helene will be demonstrating how to use Photoshop to create custom designed greeting cards to market and promote your business as well as artistic techniques that enhance your creativity. They each have over 25 years of professional photography and teaching experience that they bring together in a unique combination of business and artistry.

Topics covered

• Determining proper exposure values for digital capture
• Start to finish RAW workflow using Photoshop and Lightroom
• Understanding bit depth, resolution, and file format for professional jobs
• Customizing Photoshop’s settings to work for your specific needs
• Working with layer blending modes and adjustment layers for photographic corrections.
• Managing large project files from concept to archiving
• Camera techniques that were never possible before digital capture.
• Creating Photoshop actions, batch processing, and droplets for automated photographic corrections.
• Creating multiple exposures of the photographic image to blend the best parts into one perfect exposure
• Creating fine art greeting cards to market your talents
• Working with lab to get the best quality for your client
• Archiving digital files for fast retrieval and reuse.
• Repairing damaged files and poor lighting conditions
• Using selection and layer masking for the multiple image montage
• Using light painting and selective focus for creative effects.
• Sharpening the files the right way for the print
• Repairing damaged files and poor lighting conditions
• Creating black and white images with incredible tonal control
• Managing large photographic files from concept to final delivery
• Start to finish RAW workflow using Photoshop and Lightroom
• Shooting multiple images for panoramic stitching
• Working with art clients over the Internet for job approval using Photoshop’s Web Gallery.
• Using small and large format printers to provide finished prints to the clients.